Ultra Violet rays might be invisible to most humans but Pantone have, once again, challenged the way that colour is seen. Here’s their 2018 Colour of the Year in all its UV splendour…

Why Ultra Violet 18-3838?

  1. Spirituality:
    “Ultra Violet is often associated with mindfulness practices, which offer a higher ground to those seeking refuge from today’s over-stimulated world.”
  2. The unknown:
    “Ultra Violet suggests the mysteries of the cosmos, the intrigue of what lies ahead, and the discoveries beyond where we are now.”
  3. Counter culture:
    “Ultra Violet symbolizes experimentation and non-conformity, spurring individuals to imagine their unique mark on the world, and push boundaries through creative outlets.”

 

pantone colour year ultraviolet pendant display

Thankfully we all now know that overexposure to Ultraviolet Rays can be harmful so keep it low key with a sleek and simple pendant, and let the light come from a beautiful WattNott bulb instead.

Read more about our collaboration with Pantone here, or shop the range here.

 

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